@wontiboje wrote:
Jumia, Nigeria's largest eCommerce company is far away from profitability.
This to me is not surprising. There was too much pressure on the company as a result of the recession, drought in Forex and increase in the hardship of lower-middle-class Nigerian. With 70% of eCommerce sales gone in the wind.
But the company still needs to define its business model in the face of growing shopping mall culture with the likes of Shoprite and Game declaring record profits.
As per when the company will make a profit, I think it will take another five years. What do you think?
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