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You do not Need a Technical Co-founder, You need a Marketing/Sales Cofounder

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@alpontif wrote:

Continuing the discussion from Managing Tech "Co-founder" offers. How do you deal with it?:

First things first, if someone can code it, YOU can code it..............at least an MVP.

Secondly, Technical Co-Founders are overated...You dont need one, for reasons that will be explained below.

When you have an idea, do the below.

  1. get a piece of paper, preferably A3.

  2. draw out how you want the client facing interface to look like.

  3. write out a step by step workflow, starting from No 1, of how a client will sign up, and use your solution (algorithm)

  4. Re-write no 3, until the workflow is Lucid.

  5. go to producthunt.com, search for startup tools.

  6. go to medium.com, search for startup tools.

  7. Whatever tools you get in no 6 and no 7 will be enough for you to build an MVP.

  8. Create a landing page.

  9. advertise via twitter,fb,ig,nairaland,radar, and google ads.

  10. continue to tweak the app.

  11. Hire a marker, sales person.

  12. hire coders off elance to retweak your MVP.

  13. Recruit a Marketing/sales/biz dev cofounder.

  14. If you achieve scale, build a team of coders.

  15. You dont need a tech-cofounder.

  16. You need a marketing -Cofounder.

It is actually naive to think someone you dont know from adam will build something for you free of charge, the best thing you can get is free advice if you rub minds on a forum like this.

More importantly, it is CATASTROPHIC to build a solution, and not be able to succeed because you do not have a Marketing /Sales GURU on your team.

Some startups focus on the wrong things, marketing should be your first priority, once you get that right, you can always kaizen your low cost MVP.

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